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This eye-catching series of postcards was mailed out sequentially for greater impact.

Direct Mail

Challenge:

To let first-time home buyers
know about recent tax incentives
and begin brand-building.

Solution:

Create series of quirky, colorful
postcards and mail to residents
of high-end apartments in order
to increase visiblity.

Client

Sandra Lindsay

Creative Director

Annette Orban

Copywriter

Tom Hering

Printing

City Graphics & Imaging

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